Sandra J. Horton is known as a positive, motivational, and powerful force for change. Her message is “Activate success first through your own change, then lead others to theirs.” She guides and supports leaders and organizations to navigate change with ease, resulting in sustainable solutions. Through her coaching, consulting, and speaking, Sandra helps others bridge the gap from where they are to where they want to be, activating growth and transformation along the way.

 

With expertise in Change Management, Project Leadership, and as a Master Facilitator, Sandra has built a successful consulting business since 2014. She is a best-selling author and an influential motivational speaker who regularly inspires audiences to take charge of their leadership journey. Sandra holds an M.A. in Leadership and certifications in Emotional Intelligence (EQ-i 2.0) and PROSCI Change Management, equipping her with the tools to guide individuals and businesses through critical leadership challenges.

 

Sandra has contributed to several books, including the international bestseller Voices of the 21st Century, Growth Strategies for the Hungry Entrepreneur (2019), and Activate Success: Tips, Tools & Insights to Be a Leader in Your Niche (2024), which also became an international bestseller. Her writing shares actionable insights for leaders who wish to foster transformation in their own organizations and personal lives.

 

At the heart of Sandra’s work are her core beliefs of openness, kindness, health, learning, change, accountability, and integrity. These principles guide everything she does, from working with clients to writing content that empowers people to lead with intention and authenticity.

 

Sandra is a Change Success Catalyst, helping leaders bridge their current state to achieve their future goals. Through her Activate Success Roadmap, she combines leadership coaching with a project management approach, guiding leaders through the phases of their business projects while enhancing their leadership capabilities. Sandra’s approach encourages leaders to embrace change as an opportunity to drive impactful and lasting growth in their organizations.

 

Her coaching methodology takes leaders through three core phases: self-discovery, change readiness, and sustainable impact. These phases are reinforced by 27 motivators designed to inspire continuous growth and improvement. Some of these motivators include: Grow and Flourish, Facts and Research, Clarity and Mindset, Inspiration and Performance, Motivation and Results, Legacy and Impact, and Optimism and Strength for Change.

 

Through this comprehensive methodology, Sandra empowers leaders to navigate change with confidence and clarity, ensuring that they can create lasting success with a sustainable impact.